LIVE RATES
🇳🇬 €1 = ₦1,600 NGN · CBN May 2026
💰 Your cost per sub: ₦11,200 (€7 × ₦1,600)
📺 DStv Premium: ₦44,500/month
📈 IPTV market: $1.2 Billion growing 17%/year
🚨 1.4M Nigerians abandoned DStv
🔥 DStv raised prices 53% in 18 months
🇳🇬 Nigeria IPTV Opportunity

NAIRA IS TIGHT.
BUT 1.4 MILLION NIGERIANS
ARE STILL WATCHING TV.

They stopped paying DStv ₦44,500 a month. Now they need someone to sell them IPTV at ₦12,000. That someone is you.

53%
DStv price increase in 18 months
1.4M
Subscribers who quit DStv
$1.2B
Nigeria IPTV market size
₦1,600
= €1, CBN May 2026
Pure arithmetic

THE MATH DOESN'T LIE

Three pricing scenarios. Pick the one that fits your market. Every single one is a legitimate business.

// CONSERVATIVE: ₦12,000/month
DStv charges your customer ₦44,500/mo
You charge ₦12,000/mo
Customer saves ₦32,500 (73% less)
Your cost from DTV ₦11,200/mo
Your profit per subscriber ₦800/mo
× 50 subscribers ₦40,000
× 100 subscribers ₦80,000
× 200 subscribers ₦160,000
// RECOMMENDED ★: ₦15,000/month
DStv charges your customer ₦44,500/mo
You charge ₦15,000/mo
Customer saves ₦29,500 (66% less)
Your cost from DTV ₦11,200/mo
Your profit per subscriber ₦3,800/mo
× 50 subscribers ₦190,000
× 100 subscribers ₦380,000
× 200 subscribers ₦760,000
// AGGRESSIVE: ₦20,000/month
DStv charges your customer ₦44,500/mo
You charge ₦20,000/mo
Customer still saves ₦24,500 (55% less)
Your cost from DTV ₦11,200/mo
Your profit per subscriber ₦8,800/mo
× 50 subscribers ₦440,000
× 100 subscribers ₦880,000
× 200 subscribers ₦1,760,000
Side by side

YOU VS DSTV, NIGERIA

Show your customers this table. Let them decide. They always choose you.

Tier DStv Price Your DTV Price Customer Saves Your Profit
Premium equivalent ₦44,500/mo ₦15,000/mo ₦29,500 (66%) ₦3,800/mo
Mid-tier equivalent ₦25,000/mo ₦18,000/mo ₦7,000 (28%) ₦6,800/mo
Entry tier ₦9,600/mo (GOtv) ₦12,000/mo Better value + quality ₦800/mo

Recommend pricing at ₦15,000 or above for healthy margins. The sweet spot is ₦18,000–₦20,000. DStv still costs your customers ₦29,500 more every month — that's your pitch.

Built for this

WHY NIGERIA IS THE EASIEST MARKET

The customers exist, the payment rails exist, the distribution channel exists. You just need the panel.

📱
WHATSAPP IS YOUR SHOP

No website needed. No office needed. Just your phone and a WhatsApp Business account. Every successful IPTV reseller in Lagos operates this way. Your price list, your activation flow, your customer support — all on WhatsApp. Set up your group: "DTV Lagos Premium TV" and run a real business from your pocket.

📦
SELL ANDROID BOXES AS BUNDLES

Pre-load an Android box with the DTV app. Sell the box plus 3 months subscription as a bundle. Vendors at Computer Village, Ikeja already do this. You have wholesale pricing. Partner with box sellers and become their exclusive IPTV supplier. One box seller in Ikeja can push 30 to 50 new subscribers a month to you.

💸
MTN/OPAY PAYMENT READY

Your customers pay via Opay, PalmPay, MTN MoMo, or bank transfer. No card needed. Send a payment link or an account number. Confirm on your phone. Activate their subscription from your dashboard. Done. The entire transaction takes under 3 minutes.

NEPA DOESN'T STOP IPTV ON MOBILE

With IPTV on a smartphone or tablet, your customer keeps watching on 4G/5G even when power is out. Fewer churn calls, fewer refund requests. In Nigeria, this is a massive competitive advantage that DStv can never match.

Step by step

HOW TO START IN NIGERIA

Seven steps from zero to your first ₦300,000 month. Most people hit step 6 within 30 days.

1
Apply for your panel

Submit your application above. Our team confirms your account and you get instant dashboard access.

2
Set up your WhatsApp Business account

Create a business profile with your brand name. Add a logo, a description, and your pricing. This is your storefront.

3
Activate 5 to 10 trial subscriptions

Give them to friends, family, or neighbours free for one week. Let them feel the quality. These become your first paying customers.

4
Open your WhatsApp broadcast group

Name it: "DTV Lagos — Premium TV at ₦15,000". Post your price vs DStv comparison. Let the numbers speak.

5
Post the comparison and watch the DMs come in

One graphic: DStv ₦44,500 vs your price ₦15,000. Same content, better quality, multi-device. Your phone will not stop buzzing.

6
First month: 20 to 30 subscribers from your network

Realistic target from family, friends, colleagues, and their contacts. At ₦15,000 pricing that is ₦76,000 to ₦114,000. Enough momentum to scale toward your next credit top-up.

7
Scale through referrals

Give referring customers one free month for every new subscriber they bring. Word spreads fast in Lagos. 30 becomes 60 becomes 150.

// THE INVESTMENT COMPARISON

Your ₦672,000 starter investment (60 credits) buys you two options.

Option A: DStv Premium for less than 16 months. Then gone.

Option B: A business that pays you ₦190,000 to ₦760,000 every single month, forever.

ROI at 50 subscribers (₦15,000 price) 28.3%/month
Break-even point 177 subscribers
★★★★★

"My first week I gave 8 free trials. All 8 paid the next month. By month three I had 140 subscribers. I stopped counting the money after ₦1M. This thing is real, just start."

₦1,000,000+/month
OK
Oluwakemi B.
Ibadan, Oyo State
★★★★★

"I sell at ₦20,000 in VI. My customers are professionals who were paying DStv ₦44,500. The switch was easy. Nobody complains about ₦20,000 when the alternative is ₦44,500."

₦1,120,000/month (56 subscribers)
TI
Tunde I.
Victoria Island, Lagos
Your moment

₦672,000 INVESTED
IN YOUR OWN BUSINESS.

The same ₦672,000 buys you DStv Premium for less than 16 months. Or it buys you a business that pays you ₦190,000+ every single month. You decide.